TRENDS IN WEBSITE DESIGN FOR 2020
Something that was an interesting trend two years ago will not necessarily be useful in 2020 – this principle works just as well in fashion as on websites. So how to design in the new year to make websites functional, interesting and more often visited by recipients? Especially for you, we’ve selected some of the hottest web design trends! Do you want to know more about website design then visit Clasy Website Builders
STRAIGHT, SEVERE, BRUTAL
Do you associate the term “brutality”? This trend in architecture focused on space, construction and expressive form emphasized by the use of raw materials. Effect? Buildings created in the current of brutality has aroused and continues to arouse numerous controversies, and many consider them so ugly that they are … beautiful. If you thought that this trend is currently disappearing, we have news for you – in 2020, brutal ideas will also penetrate the world of websites.
So what is the characteristic of the interface in this spirit? First of all, a lot of space comes to the fore, the impression of unfinished design, simplicity, and monocolor. The whole design seems quite raw, both in the visual and textual layers. The trend for such websites is particularly popular among luxury brands, e.g. foreign fashion houses.
VIDEO AND GIFTS ALONG WITH THE TEXT
In 2020, the text layer is interspersed with a video in which you can touch on more important and longer topics. Thanks to this procedure you will gain the attention of people who do not like digging into longer texts and will reach recipients for whom YouTube is the main source of knowledge. An interesting idea is also to diversify the text with photo gifs – they take up little space, which does not prolong the page loading time, but guarantees an interesting effect. Regardless of which communication route you choose, you must remember one thing. The more varied, engaging and attractive the message, the better results the website will achieve.
In 2020, the last word will belong to typography. Thanks to the technological development of web browsers, web designers have complete freedom in playing with animation, layout, typeface or style of letters. Layout, where is the inscription the main point? This trend is what this is striving for. Interestingly, typography alone is not everything – in addition to various typefaces and letter styles, word fun will also play a significant role.
USE OF GEOMETRIC SHAPES
When geometric shapes are used, both as a resource to organize the information on the web and to decorate, a sense of order is created that creates a very pleasant user experience.
Nowadays people are already connected to the Internet from their cell phones than from their computers. This change in user preferences has often led to a design for the desktop version and another for the mobile.
Another option, when it is detected that the vast majority of users enter through the mobile, is to devise a website thinking about its use from the mobile and where the responsive design is subsequently applied on computers and tablets.
FAST IS BETTER
What do you expect from the website? You pay attention to its transparency, clarity of communication and eye-friendly design. However, what most determines whether we will stay on the site or not has little to do with it. What are we talking about? About the speed of loading information and page efficiency, which translates not only into the positive feelings of the recipient but also good visibility in the Google search engine. So don’t forget – a good website design must be not only aesthetic but also functional!